Thanks to Jeroen Nijland, former NFIA Director, who gifted me The Trusted Advisor back in 2017. That book—and many conversations since—taught me something simple yet profound: the smartest people in the room are often the best listeners. Especially in cross-border business development, listening isn’t just polite—it’s strategic. In this post, I want to walk you through three proven frameworks...
With the growth of the Indian economy, there is a surge in high-net-worth individuals (HNIs) and ultra-high-net-worth individuals (UHNIs). India now ranks 4th globally in terms of super-rich individuals, trailing only the U.S., China, and Japan. As a foreign direct investment (FDI) specialist, I’ve observed how Indian Ultra-HNIs are increasingly looking beyond domestic markets. Their focus spans...
During my involvement in a project collaborating an Indian school with a Dutch football club for student training, I have gained firsthand knowledge of the sizable fan base and wide-ranging business networks surrounding these clubs. This experience highlighted how effectively international companies leverage sports sponsorship to drive brand growth – a strategy I’ll explore here. football...
For the past two years, I’ve been working in the private sector, helping foreign businesses enter the Netherlands and assisting those seeking to expand into India through commercial agreements. I’m writing to share my insights and experiences from these projects. The majority of the businesses I’m discussing here offer software products and related services. They’ve...
In my role as a professional in international trade and investment, I have had the opportunity to collaborate with colleagues from various regions around the world, including the UK, Europe, and Southeast Asia.I have a constant interest in exploring the cultural variations in communication, work ethics, and leadership styles across various countries. Erin Meyer’s The Culture Map is a...
