2 weeks ago

From Promises to Proof: Measuring Software’s Real Impact

By pritam.parashar

6 Min Read

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22October

Every IT pitch sounds the same: “This will save time, cut costs, and transform how you work.” Then go-live happens. Teams get busy, adoption lags, and someone asks: “So… how do we know it’s actually working?” The answer lies in what most ignore — measuring what truly drives impact. Why I Started Thinking About This Why I Started Thinking About This I’ve worked with companies that build and roll...

4 weeks ago

Exploring the Complexity Behind Cross-Border Invoicing

By pritam.parashar

7 Min Read

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13October

Compliance, technology, and partnerships are reshaping how global businesses get paid. The Simplicity Illusion: When “Click, Fill, Send” Isn’t Enough Last week, I tested a new invoicing platform. The interface was simple, almost beautiful — click, fill, send. But when I imagined using it for a client in Italy, everything changed. Suddenly, there were rules about FatturaPA, XML files, and real...

1 month ago

SMEs, Compliance, and the Cross-Border Digital Gap

By pritam.parashar

5 Min Read

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06October

In my earlier post, I reflected on how small and mid-sized firms are under constant pressure to digitize their operations while also meeting rising compliance expectations. Many still rely on manual paperwork, Excel trackers, and fragmented processes for contracts and invoices. Mor than inconvenience, it’s a structural weakness that slows growth, invites errors, and makes it harder to compete in...

1 month ago

Breaking Barriers for SMEs: From Compliance Pressure to Digital Confidence

By pritam.parashar

6 Min Read

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30September

Introduction Recently, I read a post by Akshansh that struck a chord. He talked about how small firms are under constant pressure to digitize and comply with regulations — a pressure that often feels overwhelming. Around the same time, I had a conversation with a Dutch IT firm. They described how they work with Indian SME partners to put digital systems, audit trails, and smoother compliance...

1 month ago

Market Entry: Leveraging Chambers, Associations, and Hubs for Long-Term Success

By pritam.parashar

6 Min Read

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26September

Introduction: Beyond the First Introduction International expansion often begins with high-level support from embassies and trade missions. They are invaluable for securing initial introductions to officials and building early legitimacy. However, this is just the first step. Sustainable, long-term success requires embedding your company within the local business fabric. The purpose of this blog...

2 months ago

India and the EU’s New Strategic Agenda: An Opening or a Stress Test?

By pritam.parashar

5 Min Read

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20September

The European Union released its Joint Communication on a New Strategic Agenda with India this September, a significant move to shape a stable, multi-polar order. For the EU, this is a comprehensive and high-confidence offer grounded in its regulatory power. For New Delhi, the process is both promising and a rigorous test of its strategic autonomy, regulatory adaptability, and negotiating agility...

2 months ago

Your Secret Weapon for Global Growth: Why Smart Companies Partner with Embassies and Trade Missions

By pritam.parashar

5 Min Read

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13September

Most businesses see embassies as visa offices. Successful global companies see them as their most powerful strategic partners. The Hidden Truth About Global Expansion You’ve perfected your product. Your pricing strategy is solid. Your distribution plan looks bulletproof on paper. Yet when you enter that new market, everything feels like navigating a maze blindfolded—unclear regulations...

2 months ago

The New Global Game: Volatility, Sustainability, and Strategy

By pritam.parashar

5 Min Read

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06September

The Era of Predictable Business Planning Has Ended There was a time when business planning followed a simple formula: analyse last year’s performance, project modest growth, and execute. That linear approach doesn’t work anymore. Today, a single policy announcement from Washington, a regulatory directive from Brussels, or a trade decision from Delhi can rewrite industry dynamics within hours...

2 months ago

Beyond Selling: How Global Tech Firms Can Co-Create Value with India

By pritam.parashar

10 Min Read

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27August

With Lessons from the Netherlands Corridor Quick Take: The Partnership Blueprint Global expansion isn’t what it used to be. The old playbook of exporting products into foreign markets is losing steam. Today, real growth comes when companies treat international markets not as sales targets, but as partners in innovation. Nowhere is this shift more visible than in India. With its vast digital...

3 months ago

India’s Data Center Moment: From a Handful of Players to a GW-Scale Industry

By pritam.parashar

4 Min Read

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18August

Back in 2014, I was on the road scouting Indian data centre companies for potential investment and partnership opportunities in the Netherlands. A handful of players were around- the ecosystem felt small and tentative. Data localisation wasn’t yet a buzzword. Fast forward to 2025, and it’s almost unrecognisable. India’s data centre market has quietly crossed the 1 GW capacity mark and is racing...