Welcome to InsightKraft!

Hi, I’m Pritam Parashar Khound, and I have over 21 years in international trade and investment—working across government bodies like the UK’s Department for International Trade and the Netherlands Foreign Investment Agency. I’ve seen firsthand how businesses expand, adapt, and thrive globally.

These days, I work as an independent consultant, helping companies navigate market entry, generate FDI leads, and build strategic collaborations. And since I’ve always been a tech enthusiast at heart, I’m now exploring generative AI tools to help shape and refine what I share here. It’s a learning curve, but it’s also a creative partner—and a surprisingly good one!

Why This Blog?

Writing helps me think.
It’s a space to pause, reflect, and make sense of the constant stream of conversations, reports, and trends I deal with.

• Sharpening Perspective – Writing makes me slow down and unpack what I’ve observed.
• Learning & Growth – Breaking down real-world examples helps me stay curious and adapt.
• Sharing Knowledge – I’ve always believed insight grows when shared, and this blog is my way of doing that.

What You’ll Find Here:

I’ve worked across diverse fields—from international market entry and business development to project management and energy-climate policy. This blog is a space to share insights from these areas, as well as lessons from daily interactions with clients and partners. In addition, I’m creating summaries of books on subjects like business, finance, globalisation, and climate change. Another section is dedicated to my professional development, sharing my learning from productivity and self-improvement topics.

My Journey So Far:

• Independent Consultant (2020–Present): Advising European firms acquiring international clients and market expansion. I collaborate with international companies to identify potential acquisition opportunities in India and abroad.
• Markets and Partners: Delivering 15 FDI projects from India and generating over 45 project leads.
• Netherlands Foreign Investment Agency (2013–2019): Managed a portfolio of $175M in investments across 65 companies, building strong relationships with CEOs, CFOs, and government officials.
• UK Trade and Investment (2006–2012) advised over 100 UK energy sector companies on entering the Indian market and successfully organised seminars bringing together top UK and Indian leaders.
• Indian Petro Dot Com (2003-2006): Led a team of five, developed marketing strategies, and doubled subscription revenue through targeted sales strategies.

Thank you for stopping by, and I am confident you will find valuable insights and inspiration during your visit!