Introduction Last year, I explored the Indian healthcare landscape for a Dutch medtech company that was evaluating market entry. Their solution focused on optimising warfarin dosages for thrombosis patients — a niche, high-impact segment. Although the company eventually shifted priorities and paused the India expansion, the research offered some powerful insights into the potential of India as a...
Welcome to InsightKraft!
My name is Pritam Parashar Khound, and I have over 23 years of experience in international trade and investment. I have worked with two leading international government organisations: the Department for International Trade of the UK and the Netherlands Foreign Investment Agency (NFIA), as well as the private sector. I am passionate about helping businesses to expand globally.
As an independent consultant today, I provide market entry advice, FDI lead generation, and strategic collaboration services to international institutes and companies.
Why This Blog?
- Sharpening Perspective– Writing helps me analyse, reflect, and uncover insights from everyday content.
- Learning & Growth– Breaking down successful content helps me learn, adapt, and turn challenges into opportunities.
- Sharing Knowledge– Insight grows when shared, and this blog is my way of contributing.
What You’ll Find Here:
I’ve worked across diverse fields—from international market entry and business development to project management and energy-climate policy. This blog is a space to share insights from these areas, as well as lessons from daily interactions with clients and partners. In addition, I’m creating summaries of books on subjects like business, finance, globalisation, and climate change. Another section is dedicated to my professional development, sharing my learning from productivity and self-improvement topics.
My Journey So Far:
- Independent Consultant (2020–Present): Advising European firms acquiring international clients and market expansion. I collaborate with international companies to identify potential acquisition opportunities in India and abroad.
- Markets and Partners: Delivering 15 FDI projects from India and generating over 45 project leads.
- Netherlands Foreign Investment Agency (2013–2019): Managed a portfolio of $175M in investments across 65 companies, building strong relationships with CEOs, CFOs, and government officials.
- UK Trade and Investment (2006–2012): Advised over 100 UK energy sector companies on entering the Indian market and successfully organised seminars in the energy sector, bringing together top UK and Indian leaders.
- Indian Petro Dot Com (2003-2006): Led a team of five, developed marketing strategies, and doubled subscription revenue through targeted sales strategies.
Thank you for stopping by, and I am confident you will find valuable insights and inspiration during your visit!