Categories, unlike tags, can have a hierarchy. You might have a Jazz category, and under that have children categories for Bebop and Big Band. Totally optional.
From Trends to Tactics: Where India’s Digital Story Gets Real In Part 1 of this series, we explored the changing dynamics of India’s enterprise market, which is now characterized by a strong focus on outcomes and a pivot from cost arbitrage to impact. In this second part, we will focus on the sector-by-sector implementation of tech stacks that are transforming operations, customer...
I’ve been tracking India’s enterprise technology landscape for years—initially to spot Indian companies looking to expand globally, and over time, to understand how European tech firms view India as a growth market. Today, it’s the latter that dominates my conversations. And almost every time, the discussion starts with a version of the same question:“Can we really make it work in India?” The...
Introduction Some time back, I was advising a midsized Indian tech firm planning to expand into the Netherlands. Their product was solid, their strategy well thought-out, and their initial reception promising. But just six months in, the local team felt isolated, decision-making slowed, and what began with excitement gradually spiralled into confusion. It wasn’t a market failure. It was an...
As global engagement shifts, the India–U.S. relationship is entering a phase that calls for thoughtful observation and steady leadership. At InsightKraft, I often reflect on how global economic and strategic trends affect long-term partnerships. This post isn’t a forecast or a critique — it’s an attempt to make sense of recent signals. Things feel uncertain, and that’s precisely when it’s...
Execution frameworks are the key elements in the world of global growth and cross-border collaboration. One such framework, OKRs (Objectives and Key Results), has proven immensely powerful—not just for startups in Silicon Valley, but for governments, logistics players, and international trade promotion agencies alike. In this post, I examine three real-world consulting scenarios where OKRs were...
Having previously worked with the Dutch government to enhance bilateral cooperation, I’ve remained keenly interested in how India and the Netherlands continue to strengthen ties across political, economic, technological, and cultural fronts. This note is a personal reflection and update for my network—on recent shifts, promising opportunities, and some often-overlooked developments in this...
Overview: What Happened in June 2025 On June 6, 2025, the Reserve Bank of India (RBI) announced its latest monetary policy decision with a significant 50 basis point cut in the repo rate to 5.5%. The Cash Reserve Ratio (CRR) was also reduced in a staggered manner from 4% to 3%, injecting substantial liquidity into the banking system. The policy stance was changed from “accommodative”...
AI and the New Geography of Global Expansion A few years ago, when we helped international companies decide where to expand globally, the playbook was clear. We looked at market demand, regulatory environment, operational costs, talent availability, infrastructure, and alignment with strategic goals. That was enough to make a case for setting up in India, Europe, or the UK. But now, things have...
Introduction — A Shift You Could Feel, Not Just Measure “Trade creates wealth and reduces conflict. It is not a zero-sum game.” — Pascal Lamy In the last 19 years, I’ve worked in and around global trade — tracking FDI flows, supporting international partnerships, and quietly celebrating when India raised sectoral caps or countries eased visa rules. Every such change felt like progress...
During my tenure at UK Trade & Investment (UKTI), we had a clear mandate—to double UK-India bilateral trade from £12 billion to £24 billion in five years. Back then (2012), this felt like a stretch target. Today, we’re aiming for $130 billion by 2030. It’s a reflection of how close, complex, and commercially relevant the UK-India relationship has become. And now, as of May 6, 2025, the UK and...
